Lucero Salinas, is a full-time photographer, filmmaker, business owner, mother, soon to be wife, and creative. She is co-owner of Encanto Rojo a wedding photo and video company, and Encanto Creative a video, and design production company for independent and commercial work. In 2013, Lucero received a degree in Digital Film Production from Our Lady of The Lake University. She is a director at heart which adds to the distinction of her vision. Her revolving inspiration is to seek moments that have the power to evoke feelings, that being her personal goal as a storyteller. Her photographic approach is a mix of modern and lifestyle by utilizing natural light and candid posing techniques. Amongst her personal work, Lucero has been commissioned by Lululemon Athletica, Smart Barre SA, and published in various issues of La Mujer Magazine.